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Ferragamo SS24

Don’t let Maximilian Davis’ Ferragamo debut – a pared-back tribute to old-school glamour – fool you. Presenting his third collection for the Italian label for SS24, the now bedded-in creative director sped towards the future – showcasing a sleek, sexy, and ultra-modern collection within a blinding white showspace. Reaching past its eerie, sci-fi feel [if The Matrix was remade today, Neo and Trinity would probably be wearing Ferragamo’s flowing leather jackets and flared, zip-up suiting], Davis dedicated the collection to his own heritage – using elements from his Italian and Caribbean backgrounds to guide his designs.

Photography Christina Fragkou

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